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Diet Coke Popup @ 3rd Street Promenade in Santa Monica

Diet Coke Pop-up Store at Santa Monica's Third Street Promenade

Diet Coke Pop-up Store at Santa Monica's Third Street Promenade

Diet Coke’s Pop-Up store is a marketing experience that takes place temporarily in a venue and showcases the brand, raises awareness for women’s heart health, and provides an unforgettable experience for all those who visit. Bite was thrilled to work with Diet Coke and MKG Productions to provide healthful menus that promote a healthful and a delicious lifestyle!

The space featured a Diet Coke sampling bar, Bite’s healthy snacks from a retro, branded automat, prizes, and a photo studio. MKG built out the space in bright red, white, and silver decor, with bold signage on white temporary walls and seating areas in the chosen color palette.

The menu included curried chicken salad in lettuce cups, summer orzo salad with baby heirloom tomatoes, chickpeas, mint and basil in individual takeout boxes, and tomato and basil crostini on whole wheat crostini.

Diet Coke Popup Store @ 3rd Street PromenadeSource: Melissa Valladares/KWC Productions (Courtesy of BizBash)

Automats @ Corporate Pop-upSource: Melissa Valladares/KWC Productions (Courtesy of BizBash)

Diet Coke Popup Store Lounge @ 3rd Street PromenadeSource: Melissa Valladares/KWC Productions (Courtesy of BizBash)

Diet Coke Popup @ 3rd Street Promenade in Santa MonicaSource: Melissa Valladares/KWC Productions (Courtesy of BizBash)

Diet Coke Celebrating Heart Health @ Santa Monica 3rd StreetSource: Melissa Valladares/KWC Productions (Courtesy of BizBash)

Photos By: Melissa Valladares/KWC Productions (Courtesy of BizBash)

By: Elizabeth Goel -- Aug 31, 2010
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