Lunch and Learn

A lunch and learn is an opportunity to bring people together to learn about an important topic from either a sales or an internal context.

Lunch and Learn for Sales

If you're hosting a lunch and learn from a sales perspective, you'll want to make sure you've got a strong list of RSVP'd customers coming in excited to learn more about the latest on what you offer. Whether this is a group of physicians eager to hear the latest research findings or a tech audience eager for a demo of a mission-critical product, we know that keeping the audience in place is a prerequisite for having a great conversation.

From a catering perspective, this often involves a few different phases to help improve the chances for success:

• Convening Pre-presentation(optional): Perhaps everyone is invited for a scheduled meeting with a faculty member or executive sponsor. In that case, you have it made. If not, getting people together, even from the same building, often involves a convening period where people trickle in from various meetings or potentially LA traffic. In that case, a welcome beverage and/or potentially snack can help people to stay in the area and not drift away. We suggest that foods be selected appropriate to the energy and attention required in the room during the presentation
• Presentation: A number of different dynamics can present themselves around the presentation.
  • Potential challenges: Easily transportable food can result in a grab and dash if attendees are only lightly committed and from nearby. If the event isn't isolated, the masses may descend upon an inviting food display leaving only scraps for the intended guests.
  • Potential challenges: Easily transportable food can result in a grab and dash if attendees are only lightly committed and from nearby. If the event isn't isolated, the masses may descend upon an inviting food display leaving only scraps for the intended guests.